Minimalist Design
I've been designing websites and working with businesses since January of 2010. Along the way, I've worked with over 600 businesses to help them develop and grow their business branding, websites, logos, email marketing, as well as home & commercial interior designing. If you're looking to grow your business with a new website, SEO, and online marketing, or if you're looking to start a brand new business with a new logo and branding identity, get in touch for a free consultation to get the best advice and insight on what I think we can do to help your business grow.
You may also email me directly at contact@jpwdesignstudio.com.
FAQS
WILL I BE ABLE TO EDIT MY OWN WEBSITE & email designs?
Absolutely. I am exclusively a Squarespace web designer & a Squarespace specialist because I believe it is the easiest platform for my clients to use and edit on their own. If you’ve ever used WordPress or an older web platform for your business, you know what a nightmare it is to try and learn the backend and make edits on your own. Almost all of my clients are extremely excited once they realize just how easy it is to make edits on their own after we finish up their website with Squarespace. The same goes for email campaigns. I use Mailchimp for the same reason. It's the best tool available for your to send out weekly emails to your clientele to keep bringing people back to your website.
WILL MY WEBSITE BE MOBILE RESPONSIVE?
Yes. Every website I build is mobile responsive and will work extremely well on mobile phones, tablets, and just about any size device. Generally, the process goes best if we focus totally on the desktop version in the beginning, and finish up with the mobile version as the very last step.
WILL MY WEBSITE RANK IN GOOGLE SEARCHES?
If you want to rank for something like your full name, or business name, it is usually very easy to rank high in Google Searches unless you have a very generic name, or your business name is generic. If you are looking to rank high for simple or common keywords and phrases then I recommend hiring a professional SEO firm. However, from my experience, companies that use Google Adwords or Facebook Ads often have higher conversion rates, get found much quicker, and are often far less expensive than doing a fully custom SEO integration.
HOW LONG DOES THE WEB DESIGN PROCESS TAKE?
I usually do not take on rush design projects because there are a lot of pieces that need to come together to make a professional website. Your website should look beautiful, be mobile responsive, and have as few errors as possible. The average website I design takes about 2 months. Some projects finish within 1 month, and others can take up to 6 months. Generally speaking, 2 months is plenty of time to do a quality job and get your new site live so you can start enjoying the benefits of your new website as quickly as possible.
I HAVE AN OLD WEBSITE. HOW DOES THE SWITCH TO THE NEW WEBSITE WORK?
I’ll take over as much as possible to help you launch the new website. What I do is design your website on a totally separate server with Squarespace, so that you can keep your old website live until you are ready to launch the new one. If your domain name (such as www.jpwdesignstudio.com) is hosted on GoDaddy, there are usually no issues when switching to the new website. What you will do is pay for the new web hosting plan on Squarespace. The cost can range anywhere from $9 to $50 per month, depending on how extensive your site is. I will then hook up your domain name to the new website. And then I recommend you wait at least a few weeks before canceling your old hosting plan in case there are any old files there that you need to back up. Usually, the process is very smooth. But in rare cases, there are some very big complications that can arise that can often take several weeks to resolve. I’ll make sure to help out with that process so that it is as smooth as possible. Also, don’t forget to ask me about a coupon code that will get you 20% off your Squarespace Web Hosting bill for the first year.
WHAT IF I DO NOT HAVE TEXT, IMAGES, OR A LOGO PREPARED?
I can work with whatever you have ready, and there is no need to have everything totally figured out. The website can easily be changed and adapted as we add pages, new photos, text and other things over the course of the web design project. If you need help finding stock photography, I can help you find some really nice images that are royalty-free at little or no extra cost. I also tend to use placeholder text, or can help write some basic placeholder copy, so that you can take your time writing copy for each page of the website one page at a time. If you do not have a logo, I can either help design one, or refer you to some logo designers that I think do a great job.
HOW DO I EDIT MY WEBSITE ONCE WE ARE FINISHED?
I will make sure to send you video recordings and video lessons to help you learn how to edit your site. Even once the project is finished, I will still be available to help you edit the site and learn how to make edits on your own. I am also available to help with making changes to your site later on. Most businesses only need 1 or 2 edits per month to keep their website up to date.
CAN I EDIT MY OWN EMAIL TEMPLATES?
Absolutely. I build emails with Mailchimp. If you'd prefer to manage your own email templates, I can do all of the design and set up required, and then build a template which is more text-based and easier for you to edit. Mailchimp is the best tool out there for email campaigns, and I highly recommend using it for all of your email marketing. I also recommend that you send roughly 1 email per week out to your Clientele to ensure that people don't forget you or your business. Email is one of the most effective marketing tools available today.
WHAT'S THE BEST WAY FOR ME TO PROMOTE MY BUSINESS?
There are two important ways to drive more customers and clients to your business. One is to get them to your website to sign up for something and get on your email list. The other is to collect email addresses and get them on your email list. The best way to continually drive people is to gather a list of highly-interested individuals, and send out email notifications about once per week. It may take months for them to get on board, but this strategy is better than any other Social Media or Ad program you can do. That's why I recommend Mailchimp for emails, and Squarespace for websites, because it takes care of almost all of the online marketing you need to do. Once these two things are built, you need to focus on driving traffic to your website through a select few channels, such as Social Media, online advertising, local print media, or referral programs.
To discuss your next web design project, email me at contact@jpwdesignstudio.com