Email marketing for your business is just as important as your website design. Continue to drive your clientele back to your website through beautiful email marketing.
Using a Mailchimp email marketing campaign isone of the best ways to continually drive people back to your website. In whatever business you do, I recommend you send at least 2 emails per month to your audience.
It may take months for your Clientele to convert to a paying customer or Client, but a consistent email strategy is better than any other Social Media or Ad program you can do. That's why I recommend Mailchimp for emails, and Squarespace for websites, because it takes care of almost all of the online marketing you need to do. Once these two things are built, you need to focus on driving traffic to your website through a select few channels.